What to Look For When Hiring a Communications Professional or Agency


MinneBar 8 (6 April 2013)
This is not a panel.
How to evaluate communications professionals, and determine the best fit.
2013-04-06 10:20

Room: Stephen Leacock


More today than ever before, there are tons of communications agencies and professionals, self-described “social media experts” and the like in the market, who all have varying levels of success and true thought leadership in the arenas you wish to succeed. How do you evaluate communications professionals and agencies, and determine which one is truly the best fit to help you reach your objectives and goals? This session will cover the important items to consider before you start the interview/RFP process, and then during the process, to help you make the right decision for you. It will also cover how to best engage and onboard your chosen hire, so that they deliver the best/most appropriate value to you as quickly as possible after you make the decision.

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